Effective Parallel Processing Social Media Analytics Framework

Social Media Predictive Analytics

The recent explosion of social media services like Twitter, Google+ and Facebook has led to an interest in social media predictive analytics – automatically inferring hidden information from the large amounts of freely available content. It has a number of applications, including: online targeted advertising, personalized marketing, large-scale passive polling and real-time live polling, person...

Geo-Social Media Analytics

A Social Media Analytics Capabilitiy Framework for Firm's Competitive Advantage

Social media analytics (SMA) can provide an organization with insights that would generate greater customer value and subsequently lead to better organizational performance and, thus enable the organization to have a competitive advantage over its rivals. In this paper, we develop a conceptual SMA capability framework which identifies SMA capabilities that an organization should have in order t...

Social Media Analytics for Healthcare

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Structured Analytics in Social Media

The rise of social media has turned the Web into an online community where people connect, communicate, and collaborate with each other. Structured analytics in social media is the process of discovering the structure of the relationships emerging from this social media use. It focuses on identifying the users involved, the activities they undertake, the actions they perform, and the items (e.g...